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Investing in an established franchise has advantages compared to starting a new business on your own.
The concept of a franchise is very simple. It is to take a successful working model with proven systems and results and replicate the same with expert and continual support to help ensure the business is successful.
Startup businesses do not usually have access to support and mentoring, and those that are operating a self-storage business often find it difficult to cover everything, waste money and therefore struggle for success.
Franchised businesses are statistically proven to be more successful than any other type of startup business[1]. Franchisees still enjoy the independence of operating their own business but with the advantage of working under a corporate umbrella and enjoying the support of the brand.
The brand then expands and becomes better known through generic growth and increased exposure.
Another advantage of owning a franchise is that your privately owned business should increase in value as more franchisees join the network.
While you may be micro-managing your own business, other franchisees are doing the same in their local area bringing more brand awareness, and an increase in market position.
With corporate advertising we can reach a wider audience and can consider local radio and TV as media opportunities which would otherwise be difficult for normal startup businesses to contemplate.
Can you imagine a TV or radio advert showing your business and the amount this would cost you? As a group however we can achieve this.
We come into contact with franchised businesses on a daily basis. Whether we are taking a morning coffee, a lunchtime sandwich or filling our car with fuel, we are more than likely interacting with a franchised business.
uStore-it is a proven self-storage franchise, offering a professional alternative to the same old same old "storage in a crate" and has the reputation of being trustworthy and reliable, giving new and old customers a welcomed confidence.
[1] Source: Spanish Franchise Association
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